EQ – 3 Steps To Becoming A Creative Leader

As a leading commercial skills training company that uses EQ as the cornerstone of all our training and coaching programmes, we are delighted to sponsor this year’s EQ Summit on the 25th May 2017; the main theme of which is the role EQ plays in encouraging creativity and innovation.


In challenging and uncertain times, it is more important than ever for leaders to adapt to the changing business landscape by creating a culture of innovation that enables them to stay ahead of the competition. When times are tough, it can be tempting for companies to focus on the here and now and lose sight of the bigger picture. However, by standing still, you risk going backwards. To be truly successful, you need to harness your EQ to help you create new opportunities that allow you to thrive under pressure and keep you ahead of the curve.


So based, on over 25 years of coaching and commercial experience, here are three steps to help you dial up your EQ so you can become a creative leader:


1. Collaborate So You Can Innovate

As Albert Einstein so wisely said, “Insanity is doing the same thing over and over again and expecting different results” – yet I’m sure all of us can think of examples in business where this has been the case. The key to thinking creatively is to build balanced relationships where people feel they are being listened to and treated as equals. This focus on building strong social skills lies at the very heart of EQ. By empowering people and creating the space for them to contribute, you will foster a culture of innovation both within your organisation and externally, via partnerships with your stakeholders.


2. Put Yourself In Your Customer’s Shoes

The ability to see things from other people’s points of view is crucial to encouraging creativity. Martyn Newman describes empathy as “the emotional glue of influence” and you need to draw on this to help you understand your customer so you can create new products and services that meet their changing needs. By putting yourself in your customer’s shoes, you are more to likely to build trusted relationships based on shared experiences that deliver strong business performance over the long term.


3. Create A “Can-Do” Approach

It will come as no surprise that optimistic people fare better in life than their pessimistic counterparts. However, the ability to see the benefits in a situation is particularly crucial for creative leaders who need to adopt an optimistic approach in order to see beyond the horizon and identify new opportunities. By dialling up your EQ and being solution-orientated instead of getting stuck in the doldrums when times are hard, you will generate a positive mood that is contagious. This ability to bounce-back from setbacks is what enables creative leaders to keep their eyes focused on the end goal so they have a clear understanding of what needs to be achieved going forward.


I hope that by using your social skills to build collaborative relationships, drawing on your empathy to understand what makes you customer tick and being optimistic in times of adversity, you will be well on your way to becoming a strong leader who encourages creativity in others.


Join us at the EQ summit in London on the 25th May 2017 to find out more about how EQ can help you create a culture of innovation that develops and engages talent and delivers commercial success. Places are limited so book today to secure your place and take advantage of a 20% discount on the price of your ticket.

Simply register here and remember to add the discount code DIADEM20 to get your 20% discount.

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