With just 30 days left in the countdown to Christmas, it can be very tempting to kick back those heels, ease yourself into the festive period and write off the rest of the year.
But given today’s tough market conditions, do this at your peril. Instead of taking your foot off the pedal, take advantage of every opportunity to achieve real business results.
So based on my years of commercial experience, here are our 3 steps to help you make the final push of 2016 your most successful yet!
1. Get Your Head In The Right Place
The secret to making 2016 end with a bang not a whimper is to keep stretching your comfort zone. By constantly pushing yourself and raising the bar, you will reap the rewards of greater commercial success. So rather than assuming your customers will be too busy to talk business in December, adopt a winning mindset and make it easy for them to say yes by having confident commercial conversations.
2. Get Next Steps
We all know how frustrating it can feel to be stuck in business limbo not knowing where you stand. The danger of this status quo can be two-fold – either you resort to overselling in an attempt to get closure or you are too nervous to say what your think. So be confident and take control of the situation by clearly stating what you think the next steps should be, such as “Let’s agree a date for the project meeting.” This way you will be able take the pressure off your customers as they’ll have one less thing on their to-do list.
3. Get Things Done
Finally, as the party season commences, it’s essential to stay focused by prioritising that workload. Don’t be tempted to put off until tomorrow what you can do today. Remember that the last two weeks of December and the first week of January actually account for almost 7% of the working year. By banishing procrastination and getting the most out of this time of year, you’re sure to get 2017 off to a flying start.